The next century will be a time of major transitions for those who manage and depend on water. With population increases and economic development, the demand for water will grow and likely exceed available supply (2030 Water Resources Group 2009). Competition for water will also grow and, consequently, the economic value of water will increase. In addition, changes in climate are likely to increase the variability of water resources and complicate the challenge of providing water services. As has been the case, historically, those who can pay for water will be able to gain access or be able to pay for alternatives, such as water-saving technologies.